Manufacturers' Green Decision Evolution Based on Multi-Agent Modeling
Authored by Zhen Li, Hongming Zhu, Qingfeng Meng, Changzhi Wu, Jianguo Du
Date Published: 2019
DOI: 10.1155/2019/3512142
Sponsors:
Chinese National Natural Science Foundation
Platforms:
No platforms listed
Model Documentation:
Other Narrative
Flow charts
Mathematical description
Model Code URLs:
Model code not found
Abstract
The development of green products is gradually becoming important due to
serious ecological issues. In this study, an agent-based model is
developed to visualize and analyze the evolution of green
decision-making in the manufacturing industry. Based on this agent-based
model, the macrobehaviors of manufacturers, consumers, and products are
analyzed and simulated. Our results show that, first, the manufacturing
industry emerges showing a ``convergence{''} effect. The manufacturers
may overestimate the consumers' green degree demand, but this gradually
gets corrected through the mechanisms of market competition. Second, as
consumer income increases, it becomes easier for manufacturers to adapt
to the market's supply and demand as impacted by the products' green
degrees, and it becomes unfavorable for them to form a monopoly in the
market. Furthermore, the profit of manufacturers is mainly derived from
the sales and gradually gets more influenced by the products' green
degree when the consumer income increases.
Tags
Supply chain